by You can’t directly invest in TikTok itself, since it isn’t publicly traded. However, you can invest indirectly by buying shares of KKR or SoftBank Group, the two global investing firms that own ByteDance, TikTok’s parent company. The best way to do this is through a regulated online broker, such as eToro.
ByteDance is a Chinese technology firm that created TikTok, an app that allows users to create and share short videos set to music. The platform is immensely popular, with more than 1.5 billion monthly active users. ByteDance also owns Toutiao, a mobile app that provides personalized content recommendations to users.
As of March 2019, ByteDance has raised over $4 billion from private equity investors. Its biggest shareholders include Coatue, General Atlantic, Hillhouse Capital Group, Sequoia Capital, and others. Coatue is a hedge fund that invests in tech companies with a long-term horizon. General Atlantic makes large minority investments in growth companies focused on computer software and services. Hillhouse Capital Group is an investment management firm based in China that invests in public and private companies with a long-term horizon.
It’s impossible to say whether or not ByteDance will go public in the future. However, if the company does become a publicly traded firm, it could be a great opportunity for investors to gain exposure to the social media giant. buy tiktok shares
